OAM is a multimedia design and advertising agency that helps small businesses (250K plus per year) obtain highly effective marketing and communications materials that target specific audiences.
PRIMARY SERVICES
Website and Internet Consulting - Search Engine Optimization - Multimedia Design - Marketing Coordination - Market Research - Marketing Team Consultation - Business Coaching - Public Relations - Marketing Materials Design
Website Design
Our highly experienced web design team creates websites based on the most important factors, which are, what your target market is looking for, and what is best appealing to them. Why? Because that is what brings them into your virtual store and then makes them purchase your products or services.
Websites that sell the most products and services appeal to an intended target market. They are informative, easy to navigate, attractive, and offer much appreciated "extras" at no additional costs to you or the customer. Unfortunately, many website developers don't know how to properly identify a target market and base their designs on in-house templates, general information, and sometimes high-maintenance components that only generate future revenues for them.
Simply put, your website must be well thought out and well constructed in order to be highly effective. That is why the first thing we do is take the time to understand your business and your customers. By doing this we create a solid foundation to build the website you want, with the content and features that best communicate your message to your market.
We do not limit ourselves to using templates. We do not limit your business by using general information. We do not discourage you from adding your input. And we do not use high maintenance components, unless you want to use them. Our policy is, if you're not happy and you don't succeed, we're not happy and we won't succeed. Best of all, our prices are reasonable and we guarantee a 99.99% website up-time.
Furthermore, we don't set you up to pay a high monthly fee to manage your website. Instead we create an easy to edit website that even an 10-year-old child could manage, and your webhosting fee starts at under $18.00 a month for premium services. (The same services that other webhosts and webmasters charge $180.00 a month for, and then charge you $60.00 to $90.00 an hour to make changes to your website.) Plus, we give you all the tools you need to make your own changes and regularly submit your website to the 40 top search engines at no extra cost. We can even show you how to create your own banner ads and upload them onto Google™. In Addition, our high-quality but fast loading graphics, researched keywords and engaging text is guaranteed to get you high rankings with top search engines. To see two of our most recent turnkey websites that we designed all for under $1100.00 CLICK HERE & HERE. To see a more advanced website with secure forms and a low-cost Payment Gateway: CLICK HERE.
Website and Internet Consulting
Looking for someone to design or redesign your website? As Professional Internet Consultants, we can help. We have a lot of experience when it comes to designing websites from scratch or reformatting them. Either way we'll make your website easy to navigate and provide you with credible and original content that will make your visitors sit up and pay attention.
We also keep up-to-date with changing technologies in order to provide excellent Webmaster services, secure websites, and the latest ecommerce features.
Multimedia, Marketing Coordination
When it comes to advertising, deciding what types of multimedia to use is very important. For instance, pop-up ads when strategically placed work great for some companies, while banner ads work better for others. For other companies email ads work using op-in email accounts or specifically targeted email addresses. For some companies submitting articles to newsletters works best. Whatever your company needs OAM has a marketing coordinator that can help you design an affordable and very effective marketing campaign that will give you the exposure you need in order to increase sales.
Market Research
History has shown that when market research is done correctly it can dramatically increase sales, lower operating costs, and open up new markets and revenue streams. For this reason OAM approaches every research effort using the following eight step proven market research process:
1) We thoroughly educate ourselves in regards to what you are selling, who you are selling to, and what a typical buying cycle entails.
2) We clearly define objectives for the market research effort and in doing so, we uncover a variety of tools and mechanisms to be used in the research effort.
3) We find the answers to the questions that arise from having clearly defined objectives and narrow down the tools needed to reach them.
4) We set up a time frame and budget for executing the research effort.
5) Having assembled all the tools we need, we test the tools to make sure they will give us the knowledge we seek, and if necessary customize or rebuild them.
6) We use the tools to gather up all the data we need in order to reach the stated objectives.
7) We process the data. Typically this involves a clear interpretation of the data with the help of a statistical analysis.
8) We report our findings to our customers in the form of a very informative presentation and, if necessary, an accompanying Business Plan. Our reports, which are custom designed to suit the viewing audience, contain an outline of all the steps taken by our team to gather and process the data presented, and include detailed notes and references. In showing exactly how we reached every conclusion, we explain in detail each step that must be taken to reach the targeted objectives, and the checks and balances that must be positioned along the way.
Marketing Team Consultation and Small Business Coaching
As "small business coaches" we consult sales and marketing teams and small business owners, giving them the information they need in order to most effectively penetrate their target markets. To survive in today's tough economic climate you simply must know how to sell the most products and services while keeping overhead costs at an absolute minimum. We can provide top-notch marketing solutions from both an online and off-line perspective. Solutions that:
- Develop new markets
- Expand your current markets
- Increase sales/profits
- Raise your client/lead to sales conversion ratio
- Add/expand revenue streams
- Reduce overhead/selling costs
Our small business coaches also provide ongoing mentoring and personalized support to help you reach your business goals. And unlike those high-priced franchise operators, we don't ask for thousands of dollars up front and then push you to buy volumes of expensive books, tapes and other materials on a commission basis. Call us to arrange for a free no-obligation initial consultation.
Public Relations
OAM offers an integrated approach to public relations and communications, from both an online and off-line perspective. Over the years we have created hundreds of marketing materials and written dozens of articles for major publications, trade magazines, websites, newsletters, radio programs, trade shows and more. Call us for a free, no-obligation initial consultation.
Pay-Per-Click Consulting
Trying to decide on whether to launch a pay-per-click campaign or not? We can help you with that too. Depending on what service or product you're selling, a pay-per-click campaign could be a waste of money, or a very wise investment. Let us research the market and provide you with a written report that will spell out all the pros and cons of launching a pay-per-click campaign.
Search Engine Optimization
We find the keywords that you need to use in order to reach your target market. We do this by testing to see what words and phrases consumers use most often to search for products and services such as the ones your company offers. For more information click on the "S.E. optimizing" button.
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Copyright 2003 Edmonton, AB.